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Multiple Choice
Which of the following best describes the objectives of business promotions?
A
To reduce production costs
B
To increase sales and market share
C
To prepare financial statements
D
To comply with tax regulations
Verified step by step guidance
1
Understand the context of the question: Business promotions are activities undertaken by a company to enhance its visibility, attract customers, and boost sales. The objective is typically tied to marketing and sales strategies rather than financial reporting or compliance.
Analyze each option provided: Evaluate whether each option aligns with the purpose of business promotions. For example, reducing production costs is more related to operational efficiency, not promotions.
Focus on the correct answer: Business promotions aim to increase sales and market share by attracting new customers, retaining existing ones, and creating brand awareness.
Eliminate irrelevant options: Preparing financial statements and complying with tax regulations are accounting and legal functions, not objectives of business promotions.
Conclude with the correct understanding: The primary objective of business promotions is to increase sales and market share, as this directly supports the growth and profitability of the business.