Multiple Choice
Given information on four investment proposals, which of the following is the most relevant criterion for selecting the best proposal under the concept of 'useful information' in financial accounting?
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1. Introduction to Accounting
Useful Information
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Join thousands of students who trust us to help them ace their exams!Watch the first videoMultiple Choice
Cost per click is a measure in which a:
A
company pays based on the number of times the advertisement is viewed
B
company pays only when a sale is made through the advertisement
C
company pays a fee each time its online advertisement is clicked
D
company pays a fixed fee for displaying its advertisement regardless of clicks
Verified step by step guidance1
Understand the concept of 'Cost per click' (CPC): CPC is a digital advertising model where advertisers pay a fee each time their advertisement is clicked by a user. It is commonly used in online marketing campaigns.
Compare the given options to the definition of CPC: Analyze each option to determine which aligns with the CPC model. For example, CPC does not involve payment based on advertisement views or sales made; it is specifically tied to clicks.
Eliminate incorrect options: Remove options that do not match the CPC model, such as payment based on views or sales, or a fixed fee for displaying advertisements.
Identify the correct option: The correct answer is the one that states 'company pays a fee each time its online advertisement is clicked,' as this directly aligns with the CPC model.
Review the reasoning: Ensure the selected answer is consistent with the definition of CPC and the logic applied in eliminating other options.
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